Trends and ideas on digital strategy, marketing and technology

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Computer Vision Overview

Technology · 06. February 2025

Computer Vision - An Overview

Read article Computer Vision - An Overview

What is the metaverse?

Technology · 05. December 2024

The Metaverse? What's that supposed to be?

Read article The Metaverse? What's that supposed to be?

Augmented Reality Frameworks Comparison

Technology · 28. November 2024

AR Frameworks in Comparison

Read article AR Frameworks in Comparison

Technology · 21. June 2022

Virtual Try-On with Augmented Reality

Read article Virtual Try-On with Augmented Reality

Are AR-Glasses superior to smarthphone usage? Where are they employed and some additional examples

Technology · 20. May 2021

Augmented Reality - Do You Want Glasses or not?

Read article Augmented Reality - Do You Want Glasses or not?

Sensors in marketing and product presentations

Technology · 10. March 2021

Product presentation on a new level using sensors and IOT

Read article Product presentation on a new level using sensors and IOT

PS5 Controller

Technology · 19. January 2021

Why Google’s and Apple’s web-based AR-technologies offer huge possibilities in digital product marketing

Read article Why Google’s and Apple’s web-based AR-technologies offer huge possibilities in digital product marketing

WebXR – Virtual and Augmented Reality on the web

Technology · 20. September 2020

Why every digital marketer, shop operator and techie should know about WebXR

Read article Why every digital marketer, shop operator and techie should know about WebXR