Car Race with Augmented Reality

Racing your Car with Augmented Reality Goggles

Entertainment

Gamification

Safety

When does the average person get a chance to drive a race car on track? Not particularly often. Mixed reality could change that. While sitting in a car, AR goggles could project race stats, opponents, landscapes, and so on in front of you. Special seats, headrests, and steering wheels could add to the race-driving experience.

Benefits

Well, you aren’t driving a real race so the safety concerns of that are eliminated. Apart from that, people that normally don’t drive racetracks and don’t own a racecar get access to that experience.

Challenges

Obviously, these systems should be strictly prohibited in everyday traffic as they prove a serious threat to everyone on the street. There they would encourage illegal street races and lead to more accidents. So, they should not be built for use in a real car.

What to Take Away

AR car races are a fun idea and when used properly and responsibly, they can be really fun toys for both young and old. Just make sure not to take them on the street for real.

Examples

Do you know of any such apps or even case studies?
Let us know!

Matthias
Matthias Hamann
Digital strategy and concept

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